Dana White has been talking a lot about The Ultimate Fighter “brand” recently. Some of that is likely channeling of his buddies at Fox, who undeniably have more experience in television than the Baldfather and are probably a lot better at m…
Dana White has been talking a lot about The Ultimate Fighter “brand” recently. Some of that is likely channeling of his buddies at Fox, who undeniably have more experience in television than the Baldfather and are probably a lot better at making simple things sound complicated, too. The last time White was talking about brands, […]