The MMA world got its first real look this week at how a new, exclusive outfitting deal between Reebok and the UFC might affect the sport’s athletes. Thus far, it has been met with fairly unprecedented internal backlash. The vast majority of fighters to comment publicly about the fledgling arrangement—on social media and elsewhere—are not […]
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As Gripes over UFC Outfitting Deal Pile Up, Will Backlash Be More Than Words?
The MMA world got its first real look this week at how a new, exclusive outfitting deal between Reebok and the UFC might affect the sport’s athletes. Thus far, it has been met with fairly unprecedented internal backlash. The vast majority of fighters to comment publicly about the fledgling arrangement—on social media and elsewhere—are not […]